For brands
Your store is a web app. The things recommending products can't run it.
A shopper asks an assistant for a frameless shower door under a thousand dollars. The assistant answers from what it can retrieve and parse. If your catalog is drawn by JavaScript, your prices live inside images, or your spec sheet is a PDF behind a filter, you are not in the running — not because you lost, but because you were never legible.
This is not a marketing problem. It is a file-format problem that looks like a marketing problem.
The three things that decide whether you can be recommended
1. Can it be fetched?
The crawlers behind the major assistants request your page and read what comes back in that first response. They do not wait for your framework to boot, they do not click, they do not log in, and they do not run the script that fills your product grid. Open your own store in a browser with JavaScript switched off. Whatever is still on the screen is roughly what a machine sees. For a lot of modern storefronts, that is a logo and a spinner.
2. Can it be parsed?
A price is only a price if it is characters in the HTML. Rendered into an image, injected by a script, or shown only after a variant is selected, it is invisible — and a machine that cannot state your price will quote someone who publishes theirs plainly. Same for what you ship, where you ship it, how long returns take and what the thing actually is.
3. Can it be trusted as current?
The ugliest failure in machine-generated recommendations is not a made-up store. It is a real store with a dead price, a sold-out item, or an address it moved out of two years ago. Undated records get treated as risky, and risky records get skipped. A visible, honest verification date is cheap to publish and does more work than almost anything else on the page.
What we actually build for you
A page designed for the reader you can't see
- Server-rendered HTML. Complete in the first response, no JavaScript required to read a single word of it.
- Your prices, materials, sizes, shipping and returns written out in prose, where a model will actually read them — and marked up in schema.org as well, because the markup is what makes you eligible for product feeds.
- A verification date on the record, re-checked on a schedule, so nothing we publish about you goes quietly stale.
- Real sentences about what you make. Not keyword soup. The thing being retrieved is language, so the language has to be worth retrieving.
A feed, because pages alone are not the whole surface
- Your catalog published as open JSON and as a tab-separated feed in the column shape the agentic-commerce product feed specs use.
- A stable URL that does not move, so anything that ingested it once can refresh it.
- Submission into the merchant feed programs that put products into AI shopping results — the paperwork most independent stores never get around to.
- The index exposed as an MCP server, so an assistant can query us for your products instead of hoping it crawled you recently enough.
Why a third-party page helps when you already have a website
Two reasons, and neither is magic.
Retrieval likes corroboration. One page saying you are good is a claim. A page you control plus an independent index that lists you, dates you and describes you in different words is a corroborated claim, and corroborated claims survive summarisation better. You are not replacing your store. You are giving the machine a second, cleaner source that agrees with it.
Category pages outrank store pages for category questions. "Who sells frameless shower doors" is a question about a set. Sets live on index pages. You want to be on the page that answers the question, and that page is almost never your homepage.
What this costs you versus what a marketplace costs you
On a large marketplace you pay a referral fee for the sale. Then you pay again, in advertising, to be found among the other listings — including listings for your own product. If you use their fulfilment you pay a third time. Three separate takes out of one sale, and at the end of it the buyer is their customer, not yours: their email, their reorder, their reviews, their data about what sells.
We take none of it. No commission, no referral fee, no checkout, no affiliate links inside listings. Every link on this site goes to your own store. The customer, the email address, the payment and the margin stay with you. The only thing we sell is being legible.
Who this is for
- You sell your own products, or you are a real specialist retailer, not a dropship front.
- You control your own checkout.
- Your margin is good enough that being found is worth more to you than being cheapest.
- You would rather own a customer than rent one.
Who this is not for
- You want a guaranteed number of clicks. Nobody can honestly promise that, and we will not pretend to.
- You want us to run your checkout. We never will — that is the point of the model.
- You are reselling the same catalog as four hundred other stores at the same price. Being legible will not fix that.
What we will not claim: we cannot promise you a citation in any assistant, a search ranking, or a sale. What we can promise is that every fact about you is published in a form a machine can fetch, parse and date — and that is the part that is currently missing. Anyone selling you the guarantee is selling you something they do not control.
$19.99 a month. Cancel whenever.
No minimum term, no buyout clause, no auto-renewing multi-year paper, no early termination fee. If it stops being worth it, you stop paying, and you take your page with you.